Kate Middleton and Meghan Markle may not agree on bridesmaid dresses, but they’re both fans of the same stylish and durable sneakers.

During her royal tour of Scotland with Prince William last week, the Duchess of Cambridge, 39, traded in her Superga sneakers for a new pair of Veja.

Middleton associated the brand “Esplar” sneakers ($ 120) with a black Holland Cooper double breasted blazer ($ 778), matching pants and a Erdem striped cashmere sweater ($ 895) for a May 26 visit to St. Andrews – the university where she and William, 38, first met and fell in love.

Her sister-in-law, the Duchess of Sussex, previously wore Veja “V-10” sneakers ($ 150) with Jean Outland Denim “Harriet” ($ 190) and a windbreaker for the 2018 Invictus Games in Australia.

Thanks to the ‘Meghan Effect’, searches for shoes quickly increased by over 300% after its approval, according to the fashion search engine Love the Sales.

Kate Middleton and Prince William garden in Scotland
Kate Middleton donned her Veja “Esplar” sneakers during a visit to St. Andrews with Prince William on May 26, 2021.
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But while 39-year-old Markle alone may have introduced tons of buyers to the brand, Veja has plenty of other famous fans; Katie Holmes, Reese Witherspoon, Jennifer Garner and Emily Ratajkowski are just a few of the stars who try Brazil-made kicks time and time again.

Made from fair trade materials including organic cotton, Amazon rubber and recycled plastic bottles, Vejas can be instantly identified by the “V” logo sewn to the side of each pair.

Below, shop a few of our Veja favorites, including the exact pairs spotted on the two Duchesses.

Veja Esplar leather trainers

Veja Esplar Leather Sneakers ($ 120)

Veja V-10 Trainers

Veja V-10 Sneakers ($ 150)

Veja Campo Trainers

Veja Campo Sneakers ($ 150)

Veja 3-Lock Logo Trainers

Veja 3-Lock Logo Sneakers ($ 130)

Veja V-12 Trainers

Veja V-12 Sneakers ($ 150)

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